Hero MotoCorp Enters the UK with the Hunk 440
This is the rebadged version of Mavrick 440 that flopped In India
By Arjun Nair
Published October 24, 2025

Hero MotoCorp has entered the United Kingdom with the launch of the Hunk 440 motorcycle. Teaming up with MotoGB in Lancashire, Hero starts with 25 sales and service points, planning to expand to 35 by 2026. This marks the UK as Hero’s 51st global market, following Italy and Spain. Hero will offer the Hunk 440 with a two-year warranty for reliable support.
The Hunk 440 is a middleweight bike designed for the UK’s A2 license class. It is much like the Mavrick 440 that was launched here in India and was later discontinued due to no interest from the audience. Major reasons were poor design, no standout appeal and extremely tough rivals in the segment.
It has a 440cc single-cylinder engine, shared with the Harley-Davidson X440, producing 27 bhp at 6,000 rpm and 36 Nm at 4,000 rpm. This air-oil cooled engine is paired to a five-speed gearbox for smooth shifts, hitting a top speed of about 140 kmph.
The bike uses a strong steel trellis frame, measuring 2,020 mm long, 845 mm wide, and 1,050 mm tall, with a 1,350 mm wheelbase and 187 kg weight, while the 165 mm ground clearance handles city roads and light off-road paths.
Suspension includes KYB upside-down front forks and twin rear shocks for a comfy ride. Dual-channel ABS, with a 320 mm front disc and a 240 mm rear disc, ensures confident braking.
Features include a digital TFT display with Bluetooth, navigation, and call alerts. Full LED lights add style and visibility. The 17-inch alloy wheels have a 120/80 front tyre and a 150/60 ZR17 rear tyre for grip. It comes in three colours: Twilight Blue, Phantom Black, and Titanium Grey, with a bold tank design for a tough look.
Priced at £3,499 ex-showroom plus £200 on-road costs, totalling £3,699(about 4.32 lakhs) iys about twice as expensive as Mavrick 400 launched in India
In the UK, it will compete with the Royal Enfield Hunter 350 at £3,899, which uses a 349cc engine producing 20.2 bhp for retro urban rides. Used bikes like the KTM 390 Duke (£2,400-£3,500) and Kawasaki Ninja 300 (£2,900-£4,000) are sportier but cost more to maintain.
Hero MotoCorp operates in 51 countries across Asia, Africa, Europe, and Latin America, serving over 125 million customers.
It has eight factories in India, Colombia, and Bangladesh, with R&D centres in India and Germany.Partnerships with Harley-Davidson and Zero Motorcycles boost its premium and electric bikes, while stakes in Ather Energy and Euler Motors support its VIDA EV brand. Hero’s MotoSports Team Rally races globally, including the Dakar Rally.
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